News / 19 June, 2024
San Sebastian was the setting for TBEX Europe 2024, the most important international event for travel bloggers. Held at the Kursaal, the event brought together travel content creators, bloggers and travel industry professionals from around the world.
During the congress, attendees had the opportunity to share information, effective tools and innovative strategies that are crucial to succeed in today's dynamic travel and tourism space. Highlights included workshops, conferences and networking sessions that allowed participants to exchange experiences and knowledge.
TBEX Europe 2024 has been key not only to strengthen professional networks, but also to learn about success stories in social media, influencers and digital marketing. Experts shared their best practices and offered insights on how to optimise online presence and reach global audiences.
This event highlighted the importance of digital marketing and social media in the promotion of tourism destinations, providing attendees with the necessary tools to improve their reach and effectiveness in the industry.
